Share this news

Three classics are one step closer to getting their long-awaited official music videos.

Last December, in celebration of Elton’s 50 year songwriting partnership with Bernie Taupin, the duo launched Elton John: The Cut, teaming up with YouTube. The contest gave undiscovered talent across the globe an opportunity to create music videos for three of Elton’s hits—Rocket Man, Tiny Dancer and Bennie and the Jets—all released before the advent of MTV.

Now, People has announced the winners.

90-second video treatments were submitted from over 50 countries in January. Applicants were limited only by their imagination, and a small provision: Rocket Man entries needed to utilise animation, Tiny Dancer treatments had to use live-action and Bennie and the Jets clips needed choreography.

The entries were first reviewed by three prominent YouTube mentors for each category: Kurt Hugo Schneider for live action pieces, Parris Goebel for choreography and PES for animation. On February 28, they presented their short list to an executive panel of judges consisting of Oscar-winning director Barry Jenkins, Dreamworks Animation founder Jeffrey Katzenberg and Grammy-winning music video director Melina Matsoukas—plus John and Taupin themselves.
 
Read more and check out a sneak preview of the winning visuals at